Saturday, February 7, 2026

The Business: Nixxiom Demonstrates Why Network Effects Rule All

In the wake of Ashes of Creation's collapse, we get several takes. Nix gets it: Network Effects trumps all.

Josh Stryfe Hayes explained this (again, in the MMO context) previously.

And, as Preach showed, Blizzard gets that the Network Effect is real- and they seek to capture that utility within its own brand bubble.

Tabletop works the same way.

This is Network Effects in action. This is how and why There Is No Alternative to The Only Game That Matters.

All the folks who quit WOW inevitably return to it; Preach did, Zepla (FF14's Bunny Queen) returned, I quit and came back, everyone does this. The same is true of D&D, and like Blizzard, Wizards of the Coast captures its own disaffected by making older editions legally available thus severely inhibiting attempts to use them to compete from within its own Network Effect. (Not that they don't try; also, private WOW servers exist- same concept, different media.)

The reality is that, due to the very nature of the medium, it is inevitable that it collapses on the dominant Network Effect. What already exists within Roblox comes for ALL of them in due course: one dominant player, within which users generate what they want with the tools at hand.

With a proper game, that's not a problem. That's not the case with most crap on the shelves.

Stop wasting your time and money. Just Play D&D.

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