Tuesday, October 22, 2019

Narrative Warfare: The Cult of the Brand

Remember this?

That applies to every single pop culture complaint. I've gone on at length on the YouTube channels who would rather profit from complaining about the problem than actually do something useful to solve it; I won't repeat it here.

The audiences are just as intractable, and the above is why. They don't want a solution; they want to feel better about the brand not being what they want, so they mouth their discontent but play the paypig anyway. The channels give them their dopamine hits, so they reward it with donations. It's a cycle both halves are disinclined to deviate from, as it keeps them self-medicated enough to tolerate the pozzing instead of being disgusted enough that they're driven to actually solve the problem.

This is how they think, both those pushing the poz and these passive pussies whining about it.

They want the brand, that Mark of Officialdom, and no amount of telling them that they can find the entertainment they seek away from the brand can convince them otherwise. You can link it to them, show it to them, hand them copies, and they still won't listen or care because it's about the brand. They are, in truth, Fans of the Brand. That's why they remain loyal to a SJW-converged brand despite all professions of opposition, and getting them out is no different than getting them out of any other cult- right down to the depressive episodes many who do leave suffer until they recover. That bugman who cried at the Episode 9 teaser? He's a True Believer in a cult.

And now you see why SJWs leave alone things that--in old-time newspaper lingo--were "below the fold" (below the top half of the front page, the part you don't see before you buy a copy). They usurp the prestige of a brand to push their cult by using an existing cult as a front, exploiting one cult to advance another; it's also why business marketers push turning brands into cults, as cult adherents are far easier to push into doing what you want. Do the math, and see the results all about you.

This is a direct consequence of Christendom's collapse. There's one sure way to fix this mess.

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