The Business: G-Dubs Fires Another Lawfare Volley

Games Workshop sicced the attack lawyers on an Italian miniature studio.

No, this is not a clean act of hubris; we do have issues that need to be sorted out here as Arch's video makes plain.

That said, Northern Exile is correct is that if G-Dubs wins this--by judgement or by forcing the targets to fold by financial pressure--the hobby side is dead as there will be full legal capture by G-Dubs which they will use as a legal cudgel, fully assisted by the United Kingdom and European Union's digital and copyright regimes, to destroy all competition.

This is not the same route that Wizards of the Coast pursues to accomplish total capture of revenue from their Network Effect Dominance, but it has the same objective: making the corporation owning the IP itself the sole merchant for goods and services regarding the Network.

I remind you that most tabletop wargaming is 40K. Not Warhammer generally- just 40K. Fantasy (including Age of Sigmar), BattleTech, and everyone else (including historicals) are the minority. G-Dubs shutting down anyone that makes mins on the claim that they are to be confused with 40K-legal models, which includes ALL OTHER MINIATURES as they can be from places in 40K's galaxy, is not a trivial threat.

If G-Dubs gets its way, it's going to force miniature companies to move juridisctions to places where UK (and, by extension, Western) law and judgements can go pound sand- and that is prohibitively expensive, which kills all but millionarie hobbyists doing this as a self-funding hobby, which is Good Enough for G-Dubs.