Friday, February 27, 2026

The Culture: Network Effects Explains This Also

Last weekend, Iassc Young explained again why the Critical Drinkers, Geeks & Gamers, Doomcocks, etc. are worse than useless.

This is Network Effects in action.

You can't beat one from the outside, so you have to fight from within it; you also can't offer non-Brand alternatives so long as the Brand that generates the effect is active and functional.

Only Alt-Trek (e.g. The Orville and fanfilms & Old Trek (past series) threatens Current Trek.

Only Alt-D&D and Old D&D threatens Current D&D.

Only Alt-WOW (private servers) and Old D&D (Classic) threatens Current WOW.

The only one who's figured out how to make it work at all is Jon Del Arroz. He pitches in-category alternatives after catching attention by leveraging the Network Effect of a Brand Cult to get eyeballs and use that dissatisfaction to pitch his indie substitution. The least you can do is copy that formula; complain about Brand, then offer alternative to Brand.

No comments:

Post a Comment

Anonymous comments are banned. Pick a name, and "Unknown" (et. al.) doesn't count.